Celebrating Excellence Since 1993

Vermont Maturity is a premier publication curated to the vibrant 50+ community in Vermont. Published bi-monthly, each issue is available in both print and digital formats. Read more.

Distribution & Reach

  • Print Distribution: 7,000+ copies per issue
    • Subscribers: 6,000
    • Newsstand Copies: 1,000+
  • Digital Reach: 4,100+ visitors per month on VermontMaturity.com
  • Total Distribution: 15,200+ per issue (including digital distribution over two months)

Geographical Coverage

Our subscribers and newsstand copies are distributed throughout Chittenden County, including Burlington, South Burlington, Essex, Colchester, Shelburne, Winooski, and Williston. Additionally, we have a strong presence in Southern Vermont, covering Bennington County and Windham County.

Target Audience

Vermont Maturity provides a unique platform to reach the key 50+ consumer demographic, a powerful market segment that:

  • Controls 71% of America’s Wealth
  • Owns 63% of US Financial Assets
  • Is responsible for 57% of “Big Ticket” Purchases (e.g., new cars)
  • Accounts for 51% of all entertainment spending
  • Makes 39% of all online purchases

We offer a range of affordable advertising solutions to promote your business effectively:

  • Print Advertising: High-quality, visually appealing ads in our bi-monthly print issues.
  • Digital Advertising: Engage with our growing online audience through our website.
  • Email Marketing: Reach our engaged readership directly with targeted email campaigns in our monthly newsletter.
  • Editorial-Based promotional articles: Enhance your brand visibility with strategically placed editorial content.

Added Value for Advertisers

Current advertisers benefit from free publication of news items and press releases, boosting brand awareness and maximizing the value of their advertising investment.

Explore More

Review Digital Replica Version of Vermont Maturity

Vermont Maturity 2024 Advertising Kit

For more information contact us at 802-332-3254 or email Info@VermontMaturity.com or Ads@VermontMaturity.com.

Read These Articles for Tips on the Best and Most Effective Ways to Advertise to the 55 Plus Age Group.

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Survey Proves Print is Actually Growing in Popularity